Designing Business Models for the Poor
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Micro-franchising is a very creative alternative. Identify what consumers want. Then systematize, replicate and scale a franchised business according to those needs. Replicating and giving that franchise to many alleviates the burden of entrepreneurialism. It's clear that most people would be more successful as business owners instead of as entrepreneurs. Less risk.
Over the years, Italy learned the difficult lesson that it could no longer compete with China on price. So Italy decided to compete on quality. But then, China came to Italy to produce “Made In Italy” fashion!
Tens of thousands of Chinese began settling in Prato in the late 1980s, transforming the textile hub into a low-end garment manufacturing capital. They have successfully blurred the line between “Made in China” and “Made in Italy,” undermining Italy’s cachet and ability to market its fashion goods exclusively as high end. They have created a thriving, if largely underground, new sector while many Prato businesses have gone under.
According to the Bank of Italy, Chinese individuals in Prato channel an estimated $1.5 million a day to China, mainly earnings from the garment and textile trade – a new “fast fashion” economy. Profits of that magnitude are not showing up in tax records.
Along with a profitable business model, negative issues regarding immigration, xenophobia, organized crime, etc. are also referred to.
http://www.nytimes.com/2010/09/13/world/europe/13prato.html?pagewanted=all
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